Are you thinking about getting a blue badge on Xiaohongshu (Little Red Book)? Wondering whether to apply yourself or hire a professional service? Here’s a breakdown of the differences between the two approaches:

DIY vs. Professional Service

1. Choosing Your Professional Identity

Xiaohongshu has a detailed classification system for professional identities. Choosing the wrong category can affect your ability to advertise or even post regularly. Professional services can help you select the correct identity from the start, avoiding these pitfalls.

2. Document Requirements

Different professional identities require different documents. The terms used in Xiaohongshu’s system can be complex, and Malaysian documents are often in Malay or English. Misunderstanding these requirements increases the risk of your application being rejected. A professional service can communicate with internal personnel to ensure your documents are correct and complete, reducing the chances of failure.

3. Xiaohongshu’s Manual Review

A Xiaohongshu official will manually review your application and documents. This process involves communication, and since your documents might not be in Chinese, effectively communicating their content is crucial. Professional services know how to highlight key information and make it understandable for the reviewer, which helps avoid misunderstandings that could lead to rejection.

4. Limited Application Attempts and Time

You have limited attempts and time to apply for the blue badge. You can’t submit more than three applications at a time, and each application process can’t exceed 30 days. Exceeding these limits might lead to a rejection, and you would need to resubmit and pay the 600 RMB review fee again. Professional services can manage this process efficiently to avoid such issues.

Feeling overwhelmed by the blue badge application process? Still have questions? We’re here to help you navigate this complex process and answer all your questions! Contact us for a free consultation!