# Surya Yoga: Meta Ads for a Yoga Studio Promotion in Malaysia (2023 Snapshot)
> Source: https://shakalakaa.my/case-studies/meta-ads-yoga-studio-malaysia · Updated: 2026-10-18 · Market: MY
Surya Yoga

# Surya Yoga: Meta Ads for a Yoga Studio Promotion in Malaysia (2023 Snapshot)

A 2023 snapshot of a Meta Ads click-to-message campaign for Surya Yoga's July promotion, measured in messaging conversations and cost per conversation.     Last updated September 2026 Quick answer

shakalakaa ran a 2023 click-to-message Meta Ads campaign for the July promotion of Surya Yoga, a yoga studio brand in Malaysia. Across six reads between 10 and 18 July 2023, the campaign started 1 to 6 messaging conversations per daily read and reached 1,447 people on its highest day.     Client Surya Yoga  Industry Health and wellness  Market Malaysia  Channel Meta Ads (click-to-message)  Period July 2023

## The client

Surya Yoga is a yoga studio in Malaysia. In July 2023 it ran a promotion for new students and wanted enquiries it could answer directly and book into classes.

## The problem

A studio promotion lives or dies on conversations: people ask about timings, levels and price before they book, so the campaign had to start chats with nearby people at a cost a single studio could sustain.

## What we did

- **Click-to-message.** Ads that open a conversation with the studio, so interested people can ask questions and book in the same chat.
- **Local reach.** Delivery focused on people close enough to attend classes.
- **Daily reads.** Cost per conversation checked through the promotion and delivery adjusted when it rose.

## What we delivered
 1

promotion campaign

Click-to-message, run through July 2023.  6

daily performance reads

Checked across the campaign to adjust delivery.

Deliverable counts, supplied by shakalakaa. Not performance metrics.

## Results (July 2023)

| Metric | Before | After |
|---|---|---|
| Messaging conversations, per daily read | — | 1 to 6 |
| Cost per messaging conversation | — | RM 1.58 to RM 7.53 |
| People reached, highest daily read | — | 1,447 |

Source: six Meta Ads Manager reads of the July promotion campaign, 10 to 18 July 2023, shown as the range they cover rather than a total. Costs are the client's Meta media cost, not shakalakaa's fee, which we do not publish.

## What this means for your yoga studio

The plain-language version. A small, local promotion that started conversations with nearby prospective students at between RM 1.58 and RM 7.53 each.     Client results

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## Meta ads yoga studio case study, in depth

The supporting detail behind each section of this page, by topic. 1 topics

### What this means for your yoga studio

What this says about shakalakaa: we run [Meta Ads](https://shakalakaa.my/services/meta-ads) at the scale a single studio can afford, measured in conversations rather than likes.       Related

## Keep exploring
      FAQ

## Frequently asked questions

### What did shakalakaa run for Surya Yoga?

A Meta Ads click-to-message campaign for the studio's July 2023 promotion, with delivery checked and adjusted through the month.

### What were the results?

Across six reads between 10 and 18 July 2023, the campaign started 1 to 6 conversations per read at RM 1.58 to RM 7.53 per conversation.

### Why are the results shown as ranges?

The source is a set of single-day screenshots rather than a full-period report, so the page shows what they cover instead of adding them up.      Let's talk

## Let's start the convo.

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