The Ad Cost Ticker.
This ticker tracks live Malaysia and Singapore ad-cost bands — general-vertical Google Search CPC runs roughly RM1.5–8, and Meta CPM RM8–25 — pulled from the same managed-account Digital Ad Cost Index behind our benchmarks pages, reviewed on a fixed quarterly cadence, not estimated in between.
- MY Aesthetic Clinic
- Meta Cpl
- RM15–45
- MY Aesthetic Clinic
- Cost Per Booked Consultation
- RM90–260
- MY Dental
- Google Cpc
- RM6–18
- MY Dental
- Cpl
- RM60–180
- MY Dental
- Implant Case Value
- RM6,000–15,000
- MY Dental
- Invisalign Case Value
- RM9,000–16,000
- MY Interior Design
- Meta Cpl
- RM25–70
- MY General Sme
- Meta Cpm
- RM8–25
- MY General Sme
- Google Search Cpc
- RM1.5–8
- MY Retainers
- Smm
- RM2,500–6,000
- MY Retainers
- Ads Management Flat
- RM1,500–5,000
- MY Retainers
- Seo
- RM2,000–8,000
- SG Aesthetic Clinic
- Meta Cpl
- SGD 25–80
- SG Aesthetic Clinic
- Cost Per Booked Consultation
- SGD 120–350
- SG Dental
- Google Cpc
- SGD 8–25
- SG Dental
- Cpl
- SGD 80–250
- SG Dental
- Invisalign Case Value
- SGD 4,500–9,000
- SG Dental
- Implant Per Tooth
- SGD 3,500–7,000
- SG Interior Design
- Meta Cpl
- SGD 30–90
- SG General Sme
- Meta Cpm
- SGD 8–22
As of 2026-07. No prior-quarter comparison is shown yet — this is the first reviewed period logged in our changelog; a vs-last-quarter delta will appear here starting next quarter's review, computed from real prior-period data only, never simulated.
This ticker now draws from a monthly benchmark series (our monthly benchmark series), currently 1 month recorded. Month-over-month trend reporting — "has Meta CPM in Malaysia gone up this year?" — begins once 3+ months exist; we say that plainly rather than plotting a trend line from a single point.
Embed a live number
Any figure above can be dropped onto your own site as a live, self-updating badge via the embeddable benchmark widget — same data source, same mandatory attribution.
Paying above benchmark?
If your own cost per lead sits above these ranges, the usual causes are targeting, tracking or landing-page fit, not budget. Book a strategy call to see where your budget is leaking, or read the full Index methodology.
Frequently asked
Frequently asked questions
What does the ad cost ticker show?
Live Malaysia and Singapore ad-cost bands from the shakalakaa Digital Ad Cost Index — the same managed-account dataset behind our benchmarks pages. General-vertical Google Search CPC runs roughly RM1.5–8 and Meta CPM roughly RM8–25, with per-industry bands listed for aesthetic clinics, dental, interior design and general SME.
Where do the figures come from?
Accounts we manage directly across Malaysia and Singapore, expressed as bands rather than single figures. They are reviewed on a fixed quarterly cadence and are not estimated in between — the ticker reflects the last review, not a live auction feed.
How current is the data?
The index carries its own as-of date, shown at the top of this page. Because the review cadence is quarterly, a figure is accurate as of that review rather than as of today, and the page says so instead of implying real-time pricing.
Can I cite these figures?
Yes — the Digital Ad Cost Index is published under CC BY 4.0. Attribute it as “Data by shakalakaa” with a link back, and use the quarterly snapshot if you need a version that will not change. A read-only JSON endpoint is available for programmatic use.