The Receipts.
Real client work — the problem, exactly what we did, and what changed. Large brand or platform company? See how we work with enterprise clients.
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The library publishes 28 Malaysian case studies, each with the problem, the work and the measured result: TNB Electron lifted weekly charging sessions per station 3.4× across its launch hubs, and UEM Edgenta Berhad cut CO₂e per page view by 72%. Singapore, Australia and Hong Kong cases sit behind the market buttons.
shakalakaa case studies: Malaysia
7 Auto Spa Malaysia
Auto detailing · 22 branches · Google Ads, SEO, WhatsApp4.4× monthly inbound leads · Jan–Dec 2024
Google Search Ads and SEO for 7 Auto Spa Malaysia, a 22-branch auto-detailing chain with a Klang Valley focus: branch-level campaign structure, service-page SEO, WhatsApp lead handling and ranked-keyword expansion, measured in booked enquiries.CoreBody Asia
Fitness studio · KOL marketing, Creator-handle ads4.7× first-time trial bookings · 6 months
A full KOL programme for CoreBody Asia, a boutique Reformer Pilates, hot yoga and barre studio in Damansara Uptown: 28 Klang Valley micro-KOLs, in-studio creator experience events, scripted UGC and whitelisted creator-handle ads on Instagram and TikTok, measured in first-time trial bookings and studio fill rate.
Amazonas
Restaurant and bar · The Exchange TRX · Social media, Video+215% monthly direct reservations · months 1–6
Social media management and on-location photo and video production for Amazonas, a Latin American restaurant and bar at The Exchange TRX in Kuala Lumpur: fortnightly shoots, 8–10 short videos a month and a nightlife repositioning, measured in video views, followers, direct reservations and weekend occupancy.
SuperDNA
Genetic testing · Google Ads · Google Ads, Landing page4.1× Google Ads return on ad spend · Q1–Q3 2026 · one account, two markets
Google Search and Performance Max for SuperDNA, the Malaysian consumer genetic-testing brand operated by MyGenome Sdn Bhd — high-intent keyword control, negative filters and landing page conversion work, measured in paid revenue, return on ad spend and cost per paying customer across Q1–Q3 2026.
VellGoood
Health and skincare · Natural Options · Meta Ads, Shopee Ads4.1× monthly Shopee store GMV · month 1 to month 6
Meta Ads funnels into the Shopee app, Shopee Search and Discovery ads and store retention mechanics for VellGoood, a Malaysian health and skincare brand from Natural Options — measured in blended return on ad spend, monthly store GMV and customer acquisition cost.
Ruby Cell
Skincare · Meta Ads, Video, Social media4.6× Meta return on ad spend · Q1–Q3 2024
Studio video and macro photography, social media management and full-funnel Meta Ads for Ruby Cell, a skincare brand selling stem-cell ampoules and the Handy Airbrush mist system in Malaysia — measured in return on ad spend, paid revenue and customer acquisition cost across Q1–Q3 2024.
Proven Wealth Advisory
Wealth advisory · trust and estate planning · Meta Ads, Landing page14 → 62 booked consultations a month · month 1 to month 6
Meta Ads, a dedicated landing page and a multi-step qualifying quiz for Proven Wealth Advisory, a Malaysian firm advising on family trusts, business succession and estate protection — measured in qualified leads, booked consultations and consultations that became trust engagements.
Activ (Respack)
Senior care e-commerce · SEO+290% non-branded organic visitors · Jan 2024–Aug 2025
Search engine optimisation for Activ, Respack's senior care range of adult diapers and pants: bilingual keyword mapping, reviewed care guides, product and FAQ schema and mobile speed work, measured in organic orders rather than rankings alone.
Emma Lizs
Anti-ageing salon · Meta Ads, Social media3.8× monthly trial leads · Jan 2025–Aug 2026
Meta lead ads, Click-to-WhatsApp booking and Facebook and Instagram content for Emma Lizs, a holistic anti-ageing salon in Petaling Jaya and Subang Jaya, measured as booked facial trials that turn up rather than form fills.
In C Studio
Corporate gifting · 2023 snapshot · Meta Ads45 Father's Day conversations · Jun 2023
A 2023 snapshot of Meta Ads for In C Studio, a Malaysian corporate and personal gifting brand: seasonal Father's Day and mooncake campaigns, business-buyer targeting and bilingual English and Chinese creative, measured in messaging conversations, leads and landing-page clicks.
Swiss Thomas
Home appliances · Meta Ads, Creative5.8× Meta revenue · Jan–Aug 2026
Meta Ads for Swiss Thomas, a Malaysian home appliance brand selling air fryers, vacuums and kitchenware direct to consumers: Advantage+ Shopping campaigns, catalogue retargeting, the Conversions API and an in-house UGC creative studio, measured in tracked purchases rather than clicks.
ZOGE Interior & Build
Interior design · 2023 snapshot · Meta Ads+56% post engagements, Mar→Apr 2023
A 2023 snapshot of Meta Ads for ZOGE Interior & Build, an interior design and build firm in Malaysia: audience A/B testing, post-engagement and website-traffic campaigns and creative refreshes, from two monthly reports.Ruby Cell
Skincare · 2023 snapshot · Meta Ads22,719 post engagements · Jul 2023
A 2023 snapshot of Meta Ads for Ruby Cell in Malaysia: an engagement campaign, a Malay-language video campaign, a lead-form campaign around its Publika presence and a summer messaging campaign.Activ (Respack)
Senior care e-commerce · Meta Ads, Creative5.0× Meta revenue · Jan 2024–Aug 2025
Meta Ads for Activ, Respack's senior care range of adult diapers and pants sold direct to family caregivers: Advantage+ Shopping, carton bundles, catalogue retargeting, the Conversions API, an in-house caregiver video studio and page-inbox community management.Surya Yoga
Yoga studio · 2023 snapshot · Meta Ads1,447 people reached in a day · Jul 2023
A 2023 snapshot of a Meta Ads click-to-message campaign for Surya Yoga's July promotion, measured in messaging conversations and cost per conversation.
Lifnex
Audio e-commerce · Urbanista and JVC · Web development, Shopify31 → 98 mobile Lighthouse score · custom Shopify theme
A custom Shopify Liquid theme for Lifnex, which sells Urbanista and JVC headphones, earbuds and speakers in Malaysia: native Liquid in place of app scripts, product specifications rendered from metafields, and Core Web Vitals work on every template.
RaeLele
Consumer electronics · TikTok Shop, Creators5.4× monthly GMV · Apr–Dec 2025
TikTok Shop run end to end for RaeLele, a Malaysian brand selling cordless turbo air blowers and portable cleaning tools: GMV Max and Spark Ads, a creator affiliate programme, daily live selling and mega-sale operations, measured in shop GMV rather than views.Swiss Thomas
Home appliances · TikTok Shop, Live selling6.2× monthly GMV · Jan–Aug 2026
TikTok Shop growth for Swiss Thomas, a Malaysian home appliance brand whose TikTok Shop lead product is a cordless vacuum with mop pad: GMV Max and Spark Ads, bundle and listing optimisation, a sample-seeding creator programme and a live demo studio, measured in shop GMV rather than views.
MANSPOT
Men's grooming · TikTok Shop, Live selling4.7× monthly GMV · Jan–Aug 2025
TikTok Shop growth for MANSPOT, a Malaysian men's grooming brand led by a 4-in-1 waterproof trimmer: Video and Product Shopping Ads, creator Spark Ads, a creator affiliate pipeline and in-house live shopping, measured in shop GMV rather than views.Sunway International School
Institutional education · Social media, Content24 months six-platform partnership
A 24-month social media partnership with Sunway International School in Kuala Lumpur, part of Sunway Education Group, covering content production, event coverage, admissions-cycle campaigns and publishing across six platforms for a bilingual school community.Sunway Serene 2
Property · Sunway Property · Meta Ads, Landing page100–180 leads a month
A Meta Ads lead funnel for Sunway Serene 2, a Sunway Property residential launch: ads into a dedicated landing page with a qualifying lead form, and the Meta Conversions API wired back so the campaign optimises on real enquiries.
Pantai Hospital Malaysia
Private hospital · SEO+235% international organic visitors
Cross-border healthcare SEO for Pantai Hospital Malaysia, aimed at international patients from Indonesia, Singapore, Indochina, China and the Middle East, and measured as appointments through the International Patient Centre rather than traffic alone.
UEM Edgenta Berhad
Listed group · ESG · Web design, Video−72% CO₂e per page view
shakalakaa is a registered vendor to UEM Edgenta Berhad, a Bursa Malaysia-listed asset-management and infrastructure-solutions group, and was engaged directly by the group's management to deliver copywriting, corporate page building and design, and video and photography production for the group's sustainability communications programme.SuperDNA
Genetic testing · SEO+280% non-branded organic visitors
A two-sided engagement for SuperDNA — the Malaysian consumer genetic-testing brand operated by MyGenome Sdn Bhd — covering direct-to-consumer kit sales alongside clinic and pharmacy partner acquisition. The work sits in a regulated diagnostics category where audience, compliance and channel choice have to be resolved before spend.
TNB Electron
EV charging · 3D design, Campaign3.4× weekly charging sessions per station · launch hubs
3D charging-station and bay design, and the launch campaign, for TNB Electron — the EV charging arm of Tenaga Nasional Berhad, Malaysia's national electricity utility. One modular design kit for the highway and trunk-road network, 80+ 3D assets, and the creative for the public rollout, delivered under registered-vendor status.Klang Valley aesthetic clinic
Aesthetic clinic · Meta Ads, WhatsApp−42% cost per booked consultation (RM 240 → RM 140)
A Klang Valley aesthetic clinic inherited a Meta account running before/after creatives that were one report away from a takedown. We rebuilt it into a compliant system with WhatsApp conversion tracking — and cost per booked consultation fell.Kuala Lumpur dental clinic
Dental clinic · Invisalign · Google Ads−43% cost per lead (RM 210 → RM 120)
A KL dental clinic was paying for broad, low-intent clicks. We rebuilt the account around match-type discipline, negative keywords and treatment-specific landing pages — CPL fell and the enquiry mix shifted toward Invisalign and implant cases.Selangor interior design firm
Interior design · Meta Ads, Landing page−39% cost per qualified lead (RM 95 → RM 58)
A Selangor interior design firm was boosting posts with no tracking and drowning in budget-mismatch enquiries. We built a structured Meta funnel with a project-gallery landing page and a budget-qualification form — and cost per qualified lead dropped.Singapore
i.Dental
Dental group · Singapore · Meta Ads, Video, Web42 → 168 qualified leads a month · 2024
Meta Ads, on-site video and photo shoots, dentist-led social content and a rebuilt booking website for i.Dental, a Singapore dental group with clinics in Tanjong Pagar, Ubi and Yishun, aimed at Invisalign patients and measured in qualified leads, web conversion and consultation attendance through 2024.
PSB Academy
Private higher education · Singapore · SEO, Meta Ads, CRO−42% cost per qualified lead · Q1–Q3 2025
Programme-level SEO, a three-stage Meta Ads lead funnel and enquiry-form conversion work for PSB Academy, a Singapore private education institution recruiting working adults, polytechnic graduates and international students into diploma and degree pathways, measured in organic reach, cost per qualified lead and enquiry rate.
Kim Guan Guan Coffee
Coffee roaster · Singapore · SEO, TikTok Ads, Shopify4.2× Shopify store revenue · Jan 2025–Aug 2026
SEO, TikTok Ads and Shopify store management for Kim Guan Guan Coffee, a Singapore Nanyang kopi roaster selling direct to consumers and to cafes, hotels and offices: search, a creator programme and conversion work measured in store revenue and wholesale enquiries.
Nuffield Dental
Dental group · Singapore · SEO3.4× implant consultations from search · Jan 2025–Aug 2026
Search engine optimisation for All-on-4® Singapore, Nuffield Dental's full-arch implant service across its Singapore clinics: treatment keyword mapping, surgeon-reviewed clinical guides, medical schema and per-clinic pages, measured in booked implant consultations.
Camtech Health
Diagnostics · Singapore · Google Ads, Meta Ads, SEO4.6× tracked monthly sales · Jan–Aug 2026
Google Search and Performance Max for urgent test-kit demand, Meta Advantage+ for preventive DNA panels, and medical SEO — for Camtech Health, a Singapore point-of-care and at-home diagnostics company, measured in tracked kit orders.
Manulife Financial Advisers
Financial advisory · Singapore · Google Ads, Meta Ads4.8× monthly advisory leads · Jan–Aug 2026
Meta and Google Ads lead acquisition for Manulife Financial Advisers in Singapore — wealth advisory, retirement planning and critical illness cover — wired into the adviser CRM so campaigns are judged on consultations and premium pipeline, not form fills.
Dickson Nasi Lemak
F&B · Singapore · Social media, Video4.6× monthly video views · Jan 2025–Aug 2026
Instagram and TikTok management for Dickson Nasi Lemak, a Singapore nasi lemak and ayam goreng berempah brand: a short-form reels engine, hyper-local reach, daily community management and shareable content, measured in reach, followers, video views and saves.
Epitex Home
Bedding e-commerce · Singapore · TikTok Ads, Meta Ads4.6× attributed revenue · Jan 2025–Aug 2026
TikTok Ads and Meta Ads for Epitex Home, a Singapore bed linen brand known for Tencel cooling sheets: TikTok GMV Max and Spark Ads, Meta Advantage+ Shopping and catalogue retargeting, the Conversions API and an in-house video studio, measured in tracked orders and revenue.
The Thriving Wellness
Wellness · 2023 snapshot · Website traffic12.4× website visits, Apr→May 2023
A 2023 snapshot for The Thriving Wellness, a wellness brand in Singapore: a programme to grow website traffic and unique visitors by reaching new audiences while keeping the existing one, measured in Squarespace Analytics.
B9 Dental Centre
Dental group · Singapore · Meta Ads, WhatsApp−42% cost per qualified lead
Meta Ads and a Click-to-WhatsApp booking funnel for B9 Dental Centre, a multi-location Singapore dental group, aimed at high-value treatments — implants, Invisalign, wisdom tooth surgery and All-on-4 — and measured as booked appointments and completed treatment revenue.Australia
Ofload
Freight platform · Australia · SEO, App development4.4× enterprise shipper leads · Jan–Dec 2025
Enterprise technical SEO and programmatic freight-corridor pages to win shippers, plus native iOS and Android carrier apps and store optimisation to win truck drivers — for Ofload, an Australian digital road freight platform.
Nomad Coffee Group
Specialty coffee · Australia · Shopify Plus, B2B portal, SEO3.4× wholesale portal orders · Jan–Aug 2026
One Shopify Plus architecture across Nomad Coffee Group's roaster brands, a self-serve B2B wholesale portal for partner cafés, subscription tooling and national technical SEO — measured in wholesale orders, subscribers and organic visits.North (AMP)
Wealth platform · Australia · SEO, App store optimisation4.0× qualified adviser leads · Jan–Dec 2025
B2B SEO, app store optimisation and conversion work for North, AMP's wealth platform, aimed at Australian financial advisers and licensees — judged on qualified adviser leads and investor app installs, not traffic alone.Hong Kong
Seoul Aesthetic
Aesthetic clinic · Hong Kong · Meta Ads, Google Ads, Social media42 → 168 consultation enquiries a month · 6 months
Meta Ads routed into WhatsApp consultation triage, high-intent Google Search campaigns and clinical social content for Seoul Aesthetic, a Hong Kong medical aesthetics clinic, measured in consultation enquiries, blended cost per lead, show-up rate and attributed return on ad spend.