Free Tools

Free Tools.

Interactive calculators, compliance self-checks and benchmark lookups — built from the same data and rules we use running real campaigns in Malaysia and Singapore. Nothing you enter is sent to us.

Every free digital marketing tool on this page runs client-side in your browser — nothing you enter is sent to us or stored anywhere. They're organised below by what they help with: working out a realistic ad budget, checking clinic or XHS/RedNote content against real compliance rules, or tightening up local SEO and WhatsApp tracking. Each one is built from the same benchmark data and regulatory rules behind our published guides, so the numbers stay consistent whether you're reading a blog post or running a calculator — and every tool links through to the relevant service if a self-check surfaces a gap you'd rather have handled for you.

Budget & Pricing

Free · No signup

Google Ads Cost Calculator

Work from a lead goal or a budget to see expected Google/Meta ad spend, clicks and cost per lead.

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Free · No signup

Ad Budget Calculator

Estimate your monthly ad spend and expected cost per lead by industry, from real benchmark data.

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Free · No signup

Break-Even CPL Calculator

Find the maximum cost per lead you can pay and still profit, from your own sale value, margin and close rate.

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Free · No signup

ROAS & Break-Even ROAS Calculator

Find your real break-even ROAS and profit per order — not a generic "3x ROAS" rule of thumb.

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Free · No signup

CPL Benchmark Lookup

Real CPL, CPC and CPM ranges by industry and market (Malaysia/Singapore), from managed accounts.

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Free · No signup

CPL Traffic Light

Enter your cost per lead — get an instant green/yellow/red verdict against real MY/SG benchmarks.

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Free · No signup

Contribute Your Numbers

Submit your own ad cost data — any industry, any market — and unlock a percentile estimate.

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Free · No signup

General Business Ad Cost Calculator

For any industry outside our core verticals — estimate Meta CPM and Google Search CPC reach from real benchmark data.

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Free · No signup

Marketing Budget Allocator

Recommended marketing % of revenue and channel split, by industry, goal and business maturity.

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Free · No signup

Ad Frequency & Saturation Calculator

Projected frequency per week and when your creative will burn out, from audience size, budget and CPM.

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Free · No signup

WhatsApp API Pricing Calculator

Monthly WhatsApp Business API cost by message category, in MYR and USD.

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Compliance Checkers

Free · No signup

KKM Ad Compliance Self-Check

Self-check an aesthetic clinic ad against KKM/MOH advertising rules before you publish it.

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Free · No signup

MDC Dental Ad Checker

Self-check a dental ad against MDC advertising rules before you publish it.

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Free · No signup

AHPRA & TGA Ad Compliance Checker

Paste your Australian cosmetic clinic ad to flag testimonials, banned imagery, restricted titles and TGA prescription-product mentions before you publish it.

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Free · No signup

MOH Ad Compliance Checker (Singapore)

Paste your Singapore clinic ad to flag testimonials, banned imagery, promotional pricing and prescription-medicine mentions before you publish it.

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Free · No signup

Hong Kong Medical Ad Compliance Checker

Paste your Hong Kong clinic ad to flag Schedule 1/2/4 disease and claim risks, testimonials, before/after imagery and missing PDPO opt-out language before you publish it.

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Free · No signup

PDPA & DNC Registry Checker (Singapore)

Paste your WhatsApp/SMS lead follow-up message to flag inducements, missing opt-outs and data-sharing risks against PDPA Do Not Call rules.

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Free · No signup

Australia Privacy Act & Spam Act Checker

Paste your Australian marketing message to flag missing sender ID, missing unsubscribe, harvested-list language and Privacy Act consent risks.

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Free · No signup

Taiwan TFDA Ad Compliance Checker

Paste your Taiwan clinic or medical ad to flag off-label promotion, medical-efficacy claims, improper testimonial framing and unsubstantiated claims.

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Free · No signup

E-Invoice Deadline Checker

Find your LHDN MyInvois implementation phase and mandatory date by revenue band.

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Free · No signup

Ad Copy Character Counter & Checker

Character limits and truncation preview for Google RSA, Meta and TikTok ad copy, plus policy risk flags.

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Free · No signup

SST on Digital Ads Calculator

Service tax on Meta, Google and TikTok ad spend, per platform and annually.

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Free · No signup

PDPA Privacy Policy Generator

Assemble a draft PDPA privacy policy covering website forms, WhatsApp and ad lead data.

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Free · No signup

Live Selling Claim Checker

Tick the claim types your live session will make — get the rule, source and safer phrasing for each, plus a printable pre-session brief.

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Why we build free tools

Every tool here runs entirely in your browser — nothing you type is sent to us or stored anywhere. They're built from the same benchmark data and regulatory rules behind our published guides, so the numbers stay consistent whether you're reading a blog post or running a calculator. Want the fuller picture behind any of these numbers? See the Malaysia & Singapore ad benchmarks report, the pricing guide, or the full services overview if a tool surfaces a gap worth handing over.

Got an idea for a tool that isn't here yet? Suggest a tool — we're adding more of these regularly.

LET'S START
THE CONVO.