Contribute & Unlock

Add Your Numbers.
See Where You Rank.

Contribute a real figure to the shakalakaa Digital Ad Cost Index — any industry, any market — and get an instant estimate of where you sit against the published range.

Quick answer: This form has 2 modes — General and Live Commerce — and takes your figure, market, industry or platform and the month it applies to, returning an instant percentile estimate against the shakalakaa Digital Ad Cost Index's published range. Submissions are aggregated, not published individually — the index itself is built from real managed-account data, not self-reported averages alone.

Insights

Frequently Asked
Questions.

It's stored in a separate staging area, never written directly into our public benchmark data. It's only aggregated into the published Index once your industry/market/metric combination has enough independent submissions to publish safely and anonymously — your individual figure is never shown to anyone.
No — we only ask for the number itself, the month it applies to, and an optional email if you want your unlock result sent to you. No business name or identifying detail is collected.
The percentile estimate is calculated from the currently published range for your exact market, industry and metric — a slightly different metric (e.g. cost-per-lead vs cost-per-consultation) or market will produce a different estimate, honestly, rather than a rough average.

Cite this

shakalakaa (Plixitt Solutions). "Contribute Your Numbers." https://shakalakaa.my/tools/benchmark-contribute. Updated 2026-08-02. Licensed under CC BY 4.0.

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