Last updated: July 2026
The Google Maps results at the top of a location-based search run on a different ranking system than the organic results below them — often with lower competition for the same category. A clinic that never cracks page one organically can still dominate the map pack for its district.
We build that system deliberately: Google Business Profile optimisation, citation consistency, review velocity and location-specific pages — not a Business Profile claimed once and left untouched.
We treat Google Business Profile as an ongoing asset: correct category selection, complete and accurate business information, regular photo uploads, a structured review generation process, and active Q&A management. A profile claimed once and left mostly empty ranks far behind a competitor treating it as a living page — the gap compounds every month it's ignored.
Review velocity — the rate at which genuine reviews accumulate — is a direct ranking signal, and we build a structured, compliant process for generating them rather than leaving it to chance. Citations (NAP: name, address, phone) get cross-referenced by Google across directories to validate legitimacy; an inconsistent suite number on one directory or a stale phone number on another erodes the trust signal map-pack ranking depends on, even when your Business Profile itself looks correct. We audit and correct NAP consistency across every directory that matters before touching anything else.
"Aesthetic clinic Malaysia" and "aesthetic clinic Bangsar" are different queries with different competition levels and different commercial intent — a proper local SEO strategy targets both layers, with location-specific landing pages scoped against actual demand per area rather than built speculatively. Every page carries correct LocalBusiness schema markup, so search engines (and increasingly, AI answer engines) can parse your address, hours and service area without ambiguity.
Local SEO is the commercial, map-pack-focused layer; our broader SEO service covers technical audits, content strategy and organic rankings site-wide. Most businesses with a physical location need both working together — organic content and backlinks build the authority Google's algorithm trusts, and local signals convert that authority into map-pack visibility for the searches that actually drive footfall and bookings. We scope the two together rather than treating local SEO as an isolated add-on.
Local SEO retainers run in line with our broader SEO service, at RM2,000–8,000/month depending on the number of locations, citation cleanup scope and content volume — consistent with the SEO band already published in our pricing guide. Current published rates live at fees.shakalakaa.com.
Technical audits, content strategy and organic rankings — the authority layer local SEO builds on.
Capture high-intent local search demand while organic and local SEO compound.
Pair local visibility with paid campaigns run as one accountable system.