Answer-capsule content structure
A direct, quotable answer near the top of every key page — the format AI assistants actually extract and cite.
Terminology: Generative Engine Optimisation — also called AI SEO, AEO, or LLM SEO — is one discipline under multiple names. All five terms describe the same signals (AI-crawler access, entity consistency, citable primary data, structured content) and the same outcome (being cited and recommended by ChatGPT, Claude, Gemini and Perplexity). See the GEO glossary for term-by-term definitions.
Generative Engine Optimization (GEO) — structuring a brand's content so AI assistants cite and recommend it directly, rather than only optimising for a Google results page — is a genuinely low-competition wedge in Hong Kong right now. Consumers increasingly ask ChatGPT, Claude, Gemini or Perplexity directly for a recommendation instead of searching and clicking through; a brand with no answer-ready content simply doesn't get mentioned.
We run this as a remote practice, applying the same GEO methodology behind our Malaysia GEO practice — answer-capsule content, structured data, and citable, sourced figures — to Hong Kong brands, stated plainly on our Hong Kong practice page as remote work, not a local office.
What's included
Structured data (schema.org)
FAQPage, Organization and WebPage markup so AI crawlers can parse a page's claims without guessing.
AI-crawler accessibility audit
Confirming GPTBot, ClaudeBot, PerplexityBot and Google-Extended can actually reach and read the site's content.
Citable, sourced figures
Real, dated data an AI assistant can quote with attribution — the difference between being mentioned and being paraphrased anonymously.
- Answer-capsule content structure. A direct, quotable answer near the top of every key page — the format AI assistants actually extract and cite.
- Structured data (schema.org). FAQPage, Organization and WebPage markup so AI crawlers can parse a page's claims without guessing.
- AI-crawler accessibility audit. Confirming GPTBot, ClaudeBot, PerplexityBot and Google-Extended can actually reach and read the site's content.
- Citable, sourced figures. Real, dated data an AI assistant can quote with attribution — the difference between being mentioned and being paraphrased anonymously.
- PDPO-aware data disclosure. Any first-party data published for citability is checked against PDPO before publishing, since GEO content often surfaces more operational detail than a typical marketing page.