Marketing for large brands in Australia.

Large brands & platform companies

SEO, app store optimisation, Shopify Plus and paid media for wealth platforms, freight platforms and multi-brand consumer groups in Australia, run by one in-house team from 60 Martin Place, Sydney.

Quick answer

shakalakaa works with North, AMP's wealth platform, on SEO and app store optimisation for financial advisers; with Ofload on freight SEO and native carrier apps; and with Nomad Coffee Group on Shopify Plus, B2B wholesale and SEO.

Related pages North, AMP's wealth platform Ofload Nomad Coffee Group

Which agencies work with Australian platform and multi-brand companies?

USD 8.1M Client media spend managed All accounts, 2025 · RM 35M at USD 1 = RM 4.30 (Dec 2025)
2,400+ Creative assets produced in-house All client accounts, 2025
70+ Accounts under management As at September 2026
5 Markets served Malaysia · Singapore · Hong Kong · Australia · Taiwan
4.2× Return on ad spend, e-commerce accounts E-commerce accounts, Jan–Dec 2025
-38% Cost per qualified lead since onboarding Lead-gen accounts, first 90 days vs Dec 2025

Who we work with

Wealth platforms, freight platforms and multi-brand consumer groups in Australia. Where a client has agreed to be named, we name them and publish the results.

Among them: SEO and app store optimisation for North, AMP's wealth platform, aimed at financial advisers; technical SEO and native iOS and Android carrier apps for Ofload, a digital road freight platform; and Shopify Plus, a B2B wholesale portal and SEO for Nomad Coffee Group. Each case study sets out what was delivered and what changed.

Sectors we have delivered for in Australia

These are the Australian sectors where our work is published.

Wealth and financial-services platforms

For North (AMP), SEO and app store optimisation feeding qualified adviser leads. North (AMP) case study · B2B & SaaS marketing

Freight and logistics platforms

For Ofload, SEO feeding enterprise shipper leads, and the native iOS and Android carrier apps. Ofload case study · Custom software and apps

Specialty food, hospitality supply and B2B e-commerce

For Nomad Coffee Group, a Shopify Plus store, a B2B wholesale portal and SEO. Nomad Coffee Group case study · SEO

Related pages · B2B & SaaS marketing · Custom software and apps · SEO

Two kinds of large client

Platforms selling to professionals

Wealth and freight platforms whose buyers are financial advisers, licensees and enterprise shippers: small, well-informed audiences that compare several providers before they commit. The work is search, app store optimisation and native apps, judged on qualified leads and installs, with content reviewed against Australian Consumer Law before it runs. See the North (AMP) and Ofload case studies.

Multi-brand consumer groups

Groups selling wholesale, retail and subscriptions across several brands at once: one Shopify Plus architecture, self-serve B2B portals, subscription tooling and national SEO, measured in orders and subscribers. See Nomad Coffee Group, and our Australian SEO and performance marketing pages.

Related pages Ofload performance marketing

Why large brands work with us

One accountable team

Strategy, media buying, content, video and reporting sit with the same people, so a change in the plan reaches the ads, the creative and the landing pages in the same week.

We build as well as market

Native iOS and Android apps, Shopify Plus builds and custom software sit with the same team that runs search and ads, so a store or app change and the campaign behind it ship together.

Production in-house

Video, photography, content, AI generative video and AI creative are made by our own team: 2,400+ assets across our client accounts in 2025, reviewed with the people who made them.

Australia, reported on its own

Australian work is planned in AUD and reported against Australian baselines, on its own. Our Sydney office is at 60 Martin Place, with delivery from the Kuala Lumpur headquarters, and contracts are with Plixitt Solutions.

How an engagement runs

1

Scoping

We start from the business's targets, its brands or sites and the numbers it already tracks, then scope the services against them. There is no fixed package.

2

Measurement first

Tracking is set up before spend scales: server-side conversion events, qualifying lead forms, and hand-offs into the client's CRM or sales team, and app store and in-app events for app work.

3

Reporting

Australia is reported in AUD against the outcomes agreed at scoping: qualified leads, app installs, orders or return on ad spend.

How procurement works with us (Australia)

Procurement and legal teams usually ask for the same facts first, so here they are. Contracts are with Plixitt Solutions, which trades as shakalakaa. Our Sydney office is at Levels 1, 2 & 3, 60 Martin Place, Sydney NSW 2000, and the Kuala Lumpur headquarters delivers alongside it. We serve Malaysia, Singapore, Australia, Hong Kong and Taiwan, and Australian work is planned in AUD and reported on its own.

The scope of work, deliverables and reporting are set out in writing before work starts, and the ad accounts, analytics properties, app store listings and data stay in your company’s name. For platforms in regulated categories such as financial advice, the approval path (who on your side signs off ads, landing pages and app store copy) is agreed at scoping. Teams that also need paid acquisition in Sydney can see our performance marketing agency in Sydney.

Questions large clients ask

Do you work with platform companies and large groups in Australia?

Yes. We work with North, AMP's wealth platform, on SEO and app store optimisation for financial advisers; with Ofload on freight SEO and its native iOS and Android carrier apps; and with Nomad Coffee Group on Shopify Plus, B2B wholesale and SEO.

Can you work through our procurement process?

Yes. Vendor registration, contracting and scoping against agreed targets are routine for our large accounts. Tell us what your procurement team needs and we will prepare it.

How should we evaluate an agency before a pitch?

Start with the checklist in our guide to choosing a marketing agency in Australia. It is useful whether or not you shortlist us.

Is production done in-house?

Yes. Video production, photography, content creation, AI generative video and AI creative are made by our own team. We produced more than 2,400 creative assets in-house across our client accounts in 2025.

Is Australia reported separately?

Yes. Australian work is planned in AUD and reported against Australian baselines, on its own. This page covers marketing for large brands in Australia; for our Australian services in general, see our Australia page.