Disclosure: shakalakaa is on this list. We serve Singapore clients through our Singapore operation, we’ve said plainly where we fit and where we don’t, and the rest of the list holds up whether or not you pick us.
Singapore has no shortage of agencies. What it has is a price problem. Local retainers start around S$3,000 a month and climb quickly, which is fine if you’re a funded scale-up and painful if you’re a growing SME watching every dollar of margin. That economics is why the most interesting shift in the Singapore market isn’t a new tactic — it’s where the work gets done.
A cluster of agencies now run Singapore campaigns from across the Causeway in Johor Bahru, or from regional teams, delivering the same Singapore-market quality at a cost structure Singapore rents can’t match. That’s the lens for this list: not just who’s good, but who’s good value for a Singapore SME specifically.
We judged the same five things as always — leads versus brand, depth versus breadth, pricing transparency, genuine Singapore-market capability (Google.com.sg intent, local keyword and backlink profiles, GST-aware quoting), and fit by business type.
How They Compare
| Agency | Best for | Model | Base | Singapore angle |
|---|---|---|---|---|
| Globivio | SG SMEs wanting value | Full-service, cross-border | Johor Bahru (+ SG entity) | 500+ SG/regional clients since 2019; SG quality at JB cost |
| shakalakaa | Lead-gen, MY–SG–HK campaigns | Performance / retainer | MY + SG ops | Cross-border pipeline focus + open benchmark data |
| Local SG specialists | Brand + on-the-ground presence | Varies | Singapore | Higher cost, local proximity |
Globivio — The Cross-Border Value Play, Done Seriously
Headquartered in Johor Bahru with a registered Singapore entity, Globivio has built its whole model around Singapore SMEs — over 500 clients across Singapore and the region since 2019, full-service from ads to web to in-house photo and video. Their pitch is honest and hard to argue with: Singapore-market strategy at Johor Bahru overheads — a full retainer that might run S$6,000–10,000/month from a Singapore CBD agency typically runs S$2,500–5,000/month for equivalent scope. If value per dollar is your main constraint and you don’t need someone physically in Singapore every week, they’re a strong first call.
shakalakaa — When Leads Matter More Than Location
Our Singapore work runs through our Singapore operation, and the case for us here is the same as anywhere: we’re built to produce measurable pipeline, and we can run it across Singapore, Malaysia and Hong Kong from one team — useful if your market isn’t just the island. We publish benchmark data openly, so you can sanity-check your cost-per-lead against the market. We’re not the pick if you want a large local brand-and-events shop with a Singapore address and a big creative department; we’re the pick if you want leads and a partner who’ll show you the numbers behind them.
Local Singapore Specialists — When Proximity Is Worth the Premium
Some businesses genuinely need an agency on the ground — regulated industries, brands that want frequent in-person strategy, campaigns tied to physical events. If that’s you, the premium for a Singapore-based specialist can be money well spent. Ask them the same questions you’d ask a cross-border team: what exactly am I paying for, and how will we measure whether it worked?
So Which One?
Value-focused SME with a regional outlook: start with Globivio or us. Leads across more than one Southeast Asian market: that’s our lane specifically. Need boots on the ground in Singapore: a local specialist earns its premium. Whatever you do, get the quote itemised — retainer, ad spend, and GST stated separately — before you compare anyone.
Also running campaigns in Malaysia or Australia? See our Malaysia and Sydney editions of this comparison.