Institutional Education Malaysia

Sunway International School: A 24-Month Social Media Partnership for an International School in Kuala Lumpur

A 24-month social media partnership with Sunway International School in Kuala Lumpur, part of Sunway Education Group, covering content production, event coverage, admissions-cycle campaigns and publishing across six platforms for a bilingual school community.

Named case study. Client-brand mentions appear in body prose only; head-level elements (title, meta description, page heading, schema) are brand-neutral by editorial choice. No campaign performance figures are published on this page.

The client

Sunway International School (SISKL) is an international school in Kuala Lumpur and part of Sunway Education Group. Its audience reads in more than one language and follows the school across several platforms, and much of what it wants to see involves students.

The problem

An international school needs a steady, professional presence through the whole admissions cycle, not a burst of posts around open days. It also needs every photo and video of students handled under a clear consent and review process before anything is published.

What we did

  • One partner across six platforms. Instagram, Facebook, YouTube, TikTok, XHS and LinkedIn, planned from a single content calendar.
  • Content production and event coverage. Shoots, edits and event coverage done by our in-house content and video team.
  • Admissions-cycle campaigns. Content paced to the school's intake calendar rather than a flat posting schedule.
  • A written minor-safeguarding standard. A consent register, a pre-publish review gate and crew conduct rules, set out at our minor-safeguarding standard (an internal practice standard, not legal advice or a certification).

What this means for your international school

A 24-month, multi-platform partnership with an international school that belongs to one of Malaysia's largest education groups, run under a written safeguarding standard. We have not published outcome figures for this engagement.

What this says about shakalakaa: we run institution-level education work — colleges, international schools and private institutions — with the production capacity and the consent discipline that work needs. See our institutional education marketing page.

Related at shakalakaa: See our institutional education marketing programme or the pricing guide. Working with a large brand? See how we work with enterprise clients.

Frequently Asked Questions

Want results like this for
your own international school?

Book a free strategy call

LET'S START
THE CONVO.